# Burton Method Competitor Research Intel

## Week of January 26 - February 1, 2026

### 7Sage
- **New Promo:** $10,000 giveaway contest for students who track applications via "My Schools" feature (deadline Jan 30, 2026)
- **Site Update:** New mobile-friendly design; app in development but no release date announced
- **Pricing:** Core ($69/mo), Live ($129/mo), Coach ($299/mo) - all require $120/yr LSAC LawHub Advantage
- **Key Differentiator:** "Insanely granular" test analytics, 924 video lessons, 7,500+ Reddit upvotes mentioned

### LSAT Demon
- **Pricing:** $95/month (lowest among major competitors)
- **Live Classes:** Daily Zoom-based classes covering all LSAT sections
- **Content:** 10,000+ explanations, official LSAT drilling, "Ask" feature with 24-hour response time
- **Founders:** Ben Olson & Nathan Fox (Thinking LSAT Podcast)

### Blueprint LSAT
- **Focus:** Heavy emphasis on 1:1 private tutoring
- **Social Proof:** Numerous 5-star reviews citing 9+ point score improvements
- **Notable:** Strong instructor personalization mentioned in reviews (Bobby, Dylan, Hannah, Larissa)

### PowerScore
- **Dave Killoran departed** (HUGE personnel change) - Jon Denning continuing solo
- **MAJOR UPDATE:** New 2025-2026 products include "The Law School Admissions Bible" written by Spivey Consulting
- **Strategic Pivot:** Moving beyond pure LSAT prep into law school admissions consulting space (reinforced Jan 30)
- **Live Classes:** Extensive daily schedule with topic-specific sessions (RC, LR, LG question types)
- **Strategic read:** Industry veteran leaving created uncertainty, but new Spivey partnership signals aggressive admissions push. Burton's visual/multimodal approach could differentiate in market where LSAT alone matters less.

### Magoosh LSAT
- **Content:** Active blog with study resources, percentile calculators
- **Less Visible:** Homepage minimal; main value appears to be blog content

### LSAC Official
- **January 2026 LSAT:** Score release 1/28/2026
- **Testing Disruption:** Mainland China testing unavailable for January 2026 LSAT
- **International:** International administration available, but China exception notable

### Industry Trends (EdCircuit, Buffalo Law)
- **Rising Competition:** Law school applications and LSAT scores both increasing for 2025-2026 cycle
- **Diminishing Differentiation:** High LSAT scores becoming less differentiating in applicant pools (reinforced Jan 30)
- **Access Issue:** Financial backing and unpaid prep time creating advantages for wealthy students
- **Jan 30 Update:** Applications + LSAT scores both rising → high scores becoming less differentiating. Need efficiency and unique methodology to stand out.

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### Blogwatcher Status
- **13 feeds tracked**, but most competitor blogs lack working RSS/scrapers
- **No new articles this week** (as of Jan 30)
- **Action needed:** Manually configure or find alternative data sources for key competitor blogs

## Previous Weeks

*No prior weeks tracked - file created 2026-01-30*