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clawdbot-workspace/memory/burton-method-research-intel.md
Jake Shore a2c95437c1 Daily backup: 2026-02-04
2026-02-04 23:01:37 -05:00

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Burton Method Competitor Research Intel

Week of February 3, 2026

Key Developments

  • 7Sage: MAJOR REVERSAL — After announcing March 1 deadline to kill pre-made problem sets, backtracked and kept them "for the time being" after community pushback. Still building auto-adjusting difficulty. Trust erosion + platform direction uncertainty.
  • PowerScore: Brand fracture confirmed across podcast platforms. Killoran departure official. Denning solo. Barbri corporate creep. Free webinars Feb 3 & 18 = student retention play.
  • LSAT Demon: Steady state. Daily podcast Ep 542+. New "Tuition Roll Call" feature in Scholarship Estimator (509 data viz). Live classes running. No core product innovation.
  • Blueprint: Published strong article on Jan 2026 RC comparative passage removal. Practice exams updated with tablet mode. Continuing SEO commodity play ("Top Law Schools in [State]").
  • Kaplan: $200 off promo STILL running (was supposed to expire Jan 31 — extended). $750 off bar review through Feb 27. Up to 25% off general exam prep. Pure discount play, zero innovation.
  • Magoosh: Still asleep. Updated lessons/schedules (boilerplate). Free prep for LSAC fee waiver recipients. No innovation.
  • Hey Future Lawyer: Ben Parker back after ~2 week illness. Podcast on 2026 being "most chaotic cycle ever." Anti-corporate "prep is junk food" positioning continues.
  • LSAC: Feb LSAT dates Feb 6-7, scores Feb 25. April 2026 dates: Apr 9-11 (reg deadline Feb 26). Remote proctoring continues. Applicant surge: up 33%, applications up 27%.
  • AdeptLR: AI-first adaptive drilling expanding question bank. Now includes PrepTests 1-18, 21, 23, 101-159, A, Feb 1997. Still LR + RC only. Monitor for curriculum expansion.

Top Action Items

  1. Feb 7-25 limbo content — Post-LSAT content for score-anxious students
  2. Target PowerScore refugees — Brand fracture + Barbri energy = displaced students
  3. RC change content — Blueprint beat everyone; Burton Method needs own coverage
  4. 7Sage confusion — Drilling reversal creates trust gap; position stability

Previous Weeks (Compressed)

Week of February 2, 2026

  • 7Sage announced drilling transition for March 1 (later reversed). PowerScore brand fracture deepening with Denning solo. LSAT Demon content machine, no product changes. Blueprint SEO play. Kaplan $200 off promo supposedly expired. Magoosh dormant. Hey Future Lawyer active on applicant surge. LSAC Feb dates Feb 6-7. AdeptLR monitoring as AI-first drilling competitor.

Previous Weeks (Compressed)

Week of February 1, 2026

  • Market exploding: applicants up 33%, LSAT registrations up 22%, Feb 2026 tracking 20-25% above prior year. Drivers: political climate, weak job market, format changes. LSAC using all-new content due to stolen test concerns. RC comparative reading no longer guaranteed (permanent Jan 2026 change).

Week of January 26, 2026

  • PowerScore: Dave Killoran departed — "former CEO/Director." Jon Denning solo. Brand significantly weakened. 7Sage: full platform redesign with drill-first philosophy, weekly data blog, tutor scaling. LSAT Demon: pricing stable ($0/$95/$195/$295/mo), Smart Drilling + Ask Button + LawHub Import, quick on RC coverage. Blueprint: practice exams updated with tablet mode for digital LSAT, strong SEO. Kaplan: 2026 Premium Prep book, $200 off promo, 170+/10-point guarantee. Magoosh: quiet, budget positioning. Hey Future Lawyer: anti-corporate podcast, scholarship-focused, free sessions. LSAC: Feb 2026 scheduling open, remote proctoring continues. AdeptLR spotted: AI-first adaptive drilling, PhD algorithm, 52% faster LR claim.